client overview
sbarro india
Sbarro is everyone’s favourite destination for hand-stretched New York styled pizzas. With 20+ stores across India, their pizzas are the talk of the town and they have made a mark in the food & beverage industry.
industry
Food & Beverage Industry
category
Branding & Performance
objective
- The client needed a Social & Digital engagement roadmap to build brand awareness, improve brand recall and establish Sbarro India as a preferred choice amongst the Pizza Lovers.
business solutions
- Executed innovative digital marketing strategies to connect with the audience
- Studied the brand identity and built relevant conversations on social media
- Engaged with the pizza lovers through interactive content
- Created awareness about offers & servicess
- Acquired fans through various promotional activities
project results
sales increased by
70%
on monthly basis for their bogo offer
Featured on multiple digital marketing journals and online magazines like Social Samosa, MediaNews4U and more
